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Case Study

Vibratory Bowl Feeders for GM U-Clips

Bellco delivered 6 precision feeder systems for GM U-clips, engineered for consistency, robotic pick-off and seamless integration.

45 PPM Per system
Industry Automotive

The Challenge

An automation company approached Bellco seeking a reliable and precise parts feeding solution for GM vehicle U-clips. The goal: deliver six identical vibratory parts feeding systems—five with clockwise bowl orientations and one counterclockwise—each with the same performance, appearance and functionality. We delivered six units, each including a vibratory bowl feeder, an extended linear track, a bulk hopper, and a robot-ready escapement.

The Solution

Customer Communication

From quoting through delivery, we focused on keeping communication clear and responsive.

  • Quick, detailed quotes to kick things off
  • Collaborative design review in SolidWorks
  • Adjustments to meet specific outfeed height requirements and other system parameters
  • Regular build updates and open communication
  • Full post-installation support and a 1-year warranty

Precision Manufacturing

Building six systems to identical standards meant every detail had to align. Our high-end manufacturing capabilities ensured consistency across all systems. Every component was built using state-of-the-art machinery to ensure each unit matched in both appearance and function. This made it easier for the customer to train operators, streamline integration, and maintain performance across the line.

Designed In SolidWorks with Complete B.O.M

  • Each feeder bowl is powered by center-drive vibratory coils and supported by four sets of precision-torqued steel springs.
  • A Bellco-branded CUH digital controller, mounted in the system’s control box, drives the vibratory coil with consistent, adjustable output.
  • One bowl was built in reverse orientation to match the customer’s layout.

We custom-tooled each bowl to orient and flip U-clips accurately. To reduce operator input, we integrated Auto-Vibration Sensors that adjust the frequency automatically based on part volume, eliminating the need for manual tuning.

Extended Linear Track Design

Once the parts are oriented in the feeder bowl, they move onto the linear track, which then utilizes a vibration coil and steel springs to push the parts forward.

To account for space constraints on the customer’s machine, we designed a custom length, 60-inch linear track system.

Thanks to SolidWorks, the customer was able to visualize the integration and confirm the design before manufacturing began.

Bulk Hopper for Unattended Runtime

We added a motorized bulk hopper (with a dedicated controller) to each system, designed for long run times without requiring manual refill. A Keyence proximity sensor triggers part delivery to the bowl as needed, keeping the system running without interruption.

Escapement Built for Robot Pick-Off

The customer requested that the system singulate parts for robot picking, so we engineered a side shuttle escapement using an SMC air cylinder. To give them more flexibility, we provided flying leads, allowing their team to handle wiring in-house.

Engineering Highlight

We delivered six precision engineered parts feeding systems, built to spec and ready to integrate. From the initial design phase to the final delivery, we worked closely with the customer to meet all specifications.

  • Identical performance across all systems
  • Smart features like auto-vibration sensors and robot-ready escapements to minimize manual input
  • Smooth integration through custom mounting hardware and pre-approved 3D designs
  • On-time delivery with proactive project communication from kickoff through final handoff

This project reflects our commitment to delivering high-quality, custom feeding systems, built with precision, backed by clear communication, and designed to exceed customer expectations.

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Full System Overview

  • Hopper Capacity: Baseplate Mounted Conveyor Hopper Two (2) hour run time
  • Escapement: Custom Side Shuttle

The Build

photo of 4 of the vibratory bowl feeder systems completed and set-up
side view image of the entire feeder system including bowl feeder, hopper, and linear track
front view of the entire feeding system including bulk hopper, bowl feeder and linear track
Linear Track Closeup
End of linear track before escapement, closed
End of linear track before escapement, open
birds eye view of bowl feeder
side view of bulk parts hopper
STEP File or 5 Bowls
Inside elevated hopper-1
escapement full above

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